And so emerging markets present some of the biggest growth opportunities. But Spotify can focus on its core business and look past North America and Europe.Įmerging markets haven’t had the strongest digital music environments but now have access to a superior experience and value proposition than piracy. People have speculated Spotify could release its own speakers or buy/merge with Live Nation.

What Spotify has done up to now certainly has value: fast company growth, subscriber acquisition, product features, brand equity, etc. Spotify has a market value of circa $34 billion, suggesting investors have already baked high expectations baked into the price. The day before Spotify’s Q2 2018 earnings, it’s worth thinking about where the company – and the industry for that matter – is going to find revenue growth in the coming years. Each month costs 100 pesos, or about $5 U.S. Spotify cards at a 7–11 market in Mexico City, mid-July 2018. The cards provide Spotify premium access for varying periods at 100 pesos per month, or about $5 US-half of the standard $9.99 rate in the United States. While in Mexico City recently I ran across Spotify pre-paid cards in a 7–11 market. As streaming expands around the world, some countries with huge populations will have lower prices and big potential.

Spotify cost a month